Contentoren

Strategy & Consulting

Performance Audit

Do you know which 20% of your marketing drives 80% of the results — and which rest just burns budget?

A structured, no-nonsense review of your marketing, website and funnel. We surface the biggest levers first — with a prioritised action list you can start on the next day.

Performance Audit

Why a Performance Audit pays off

Most companies don't have a traffic problem — they have a clarity problem. An audit turns gut feeling into evidence.

Stop the budget leak

You find out exactly which channels, campaigns and pages lose money before you scale a single one of them.

Prioritise the real levers

Instead of 40 nice-to-haves you get a ranked list: highest impact, lowest effort first.

Decisions backed by data

Every recommendation is tied to a number — traffic, conversion, cost per lead — not to opinion.

A plan you can act on

You leave with a concrete roadmap — do it in-house or hand it to us for implementation.

What we look at

We audit the full path from first click to closed deal — technical, content and commercial.

Channels & campaigns

SEA, SEO, social and email reviewed on spend, performance and wasted budget per channel.

Website & speed

Core Web Vitals, mobile experience and technical SEO that quietly cost you rankings and sales.

Funnel & conversion

Where visitors drop off, which forms leak leads and where the biggest conversion wins sit.

Tracking & data quality

We check whether your numbers can even be trusted — before anyone makes decisions on them.

Messaging & positioning

Whether your offer, proof and calls to action actually convince the audience you're paying to reach.

Competitive benchmark

How you stack up against the players winning your keywords, ads and share of attention.

How the audit runs

1

Kickoff & goals

We align on your goals, target metrics and what a successful quarter looks like for you.

2

Access & data pull

You give us read access to analytics and ad accounts; we pull the numbers and screenshots.

3

Deep analysis

We work through channels, website, funnel and tracking against a proven checklist.

4

Prioritised findings

Every finding is scored by impact and effort, so you know what to do first, second and later.

5

Presentation

We walk you and your team through the results live and answer every question in plain language.

6

Roadmap & next step

You get the action plan as a document — implement it yourself or let us take it forward.

Pricing

Individual quote

Scope and price depend on your goals and starting point. Tell us about your project and you'll get a transparent, no-obligation quote.

Request a quote

Frequently asked questions

Price depends on scope: how many channels, how large the website and how deep the analysis. You get a fixed, transparent quote up front — no open-ended hourly billing. Tell us your setup and we'll scope it precisely.

Free initial consultation

Find out where your growth really hides

Tell us about your channels and goals. You'll get a clear scope and a transparent, no-obligation quote for your Performance Audit.

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Technician working on server rack in high-performance datacenter for performance and latency optimization.
Variation B — Technical Deep-Dive

Strategy & Performance

Precision analyses for measurably faster web experiences.

We identify load time bottlenecks, suboptimal render paths, and unused scripts — for peak Core Web Vitals and sustained conversion growth.

Code & Runtime Optimization

From cluttered script chaos to a streamlined render path.

Bloated JavaScript bundles, uncoordinated third-party tracking tags, and render-blocking CSS resources severely handicap main-thread execution in modern web applications. When browser CPU cores spend precious milliseconds parsing and evaluating unoptimized code, the user interface freezes — causing mobile visitors to abandon pages within seconds.

Our granular code profiling inspects call stacks, long tasks, and hydration bottlenecks at component level. We isolate memory leaks, eliminate unexecuted dead code, and optimize resource loading sequences so that full interactivity is achieved without perceptible delay.

Detailed source code profiling and flamechart analysis of JavaScript runtime execution on a high-resolution display.

Real-Time Metrics & Vital Signs

Load speeds that secure leads and search visibility.

Google's Core Web Vitals directly govern organic search rankings and commercial conversion rates. A latency penalty of just 100 ms during Largest Contentful Paint (LCP) or sluggish Interaction to Next Paint (INP) immediately drives up mobile bounce rates and lowers search engine positioning.

We combine real-world telemetry from the Chrome User Experience Report (CrUX) with synthetic laboratory audits under throttled 4G and mobile conditions. This enables us to expose layout shifts (CLS), rendering delays, and device-specific network bottlenecks under real-world constraints — delivering verifiable data and prioritized remediations.

Real-time analytics dashboard visualizing latency curves, page load timings, and Core Web Vitals thresholds.

Measurable Impact

From vague assumptions to a prioritized roadmap.

Every discovered bottleneck is evaluated against implementation effort and business leverage — for immediate quick-wins and scalable stability.

  • 1. Immediate Quick-Wins (< 24 h)
  • 2. Core Web Vitals in the Green Zone
  • 3. Up to 65 % Reduced Server TTFB
  • 4. Sustained Conversion Protection