Apps & custom software
Product Configurators
Three days from inquiry to quote? Your customer decided after three hours — with whoever answered first.
We build product configurators with live quote calculation: customers assemble your product step by step, see the price instantly and submit a qualified request — or order directly. For manufacturers, trades and technical B2B products.
Why a product configurator
Complex products create complex inquiries — a configurator turns them into structured, priced, ready-to-close opportunities.
Quotes in seconds, not days
The configurator calculates prices from your rules instantly — while your competitor is still opening Excel.
Qualified leads instead of vague requests
Every inquiry arrives with complete specifications and a serious price expectation — sales starts at 80 percent.
No more miscalculated quotes
Pricing logic, dependencies and exclusions are enforced by the system — impossible combinations can't be quoted.
Customers experience the product
Configuring is engaging: customers invest time, see their choices visualized and commit emotionally before they buy.
What your configurator includes
Guided configuration flow
Step-by-step logic that guides laypeople safely and lets professionals move fast — mobile and desktop.
Live pricing engine
Your calculation logic as code: base prices, surcharges, quantity scales, dependencies — always correct, always current.
Visualization
From dynamic product images to 3D views — customers see what they configure, which builds trust and desire.
Quote PDF & checkout
Automatically generated quote documents in your branding — or a direct checkout with payment for standardized products.
CRM & ERP handoff
Configurations flow into your CRM as structured deals and into your ERP as bills of materials — no re-typing.
Self-service administration
Prices, options and rules maintained by your team in an admin area — no developer needed for updates.
From price list to configurator
Decode your calculation
We translate your price lists, Excel calculations and unwritten rules into an explicit, testable pricing model.
Design the configuration flow
Which decisions in which order, what gets visualized, where the request or checkout happens — designed for conversion.
Prototype & validate
A clickable prototype tested with real customers and your sales team — before a line of pricing code is final.
Build & integrate
Configurator, pricing engine, PDF generation and the handoff to CRM, ERP or shop — in short, visible sprints.
Launch & optimize
We measure where users drop off and tune steps, wording and defaults — a configurator is a funnel, and funnels are optimized.
What does a configurator cost?
Individual quote
The investment depends on your pricing complexity, visualization level and integrations. After a free initial consultation you receive a transparent fixed quote — scoped so the configurator pays for itself through faster quotes and better leads.
Request a quoteCase studies
Our work
A selection of brands and businesses we build growth systems for.
Frequently asked questions
We hear this in almost every first conversation — and it has been true exactly zero times. If your sales team can calculate a price, the logic can be modeled in software. Truly individual special cases keep going through sales; the configurator handles the 80 percent of standard variants that eat your time today.
Be the one who quotes first
Bring your price list to a free initial consultation — we'll show you how it becomes a configurator, with a transparent, no-obligation quote.
No spam. No commitments. Response within 24 hours.