Where brands are discovered
Instagram Ads
On Instagram, people don't search for products — they fall for them mid-scroll.
Instagram is the discovery platform for visual brands: Reels, Stories and shopping formats turn scrolling into wanting. We build Instagram-first campaigns where the creative carries the brand — and the numbers still have to add up.
Why Instagram Ads?
If your product convinces through look, feel or lifestyle, Instagram is where the buying impulse is born.
The 18–44 sweet spot
Instagram owns the young-to-mid demographic with real purchasing power — the audience Facebook increasingly misses.
Reels: paid reach that feels organic
Reels ads slot natively into the most-watched feed format — entertainment first, ad second, performance measurable.
From inspiration to checkout
Shopping tags, catalog ads and store-visit formats shorten the path from 'nice' to 'bought' like no other platform.
Brand-building with entry budgets
With €500–5,000 monthly budgets, Instagram builds recognition in a region or niche — ideal for D2C and local businesses.
What our Instagram Ads service includes
Instagram-first creative strategy
Visual language, hooks and formats designed for Instagram's aesthetics — not recycled Facebook banners in the wrong format.
Reels & Story production
Short vertical videos with native feel: UGC-style, product demos and behind-the-scenes — AI-assisted, brand-checked.
Shopping & catalog setup
Product catalogs, shopping tags and dynamic ads that retarget viewed products automatically.
Creative testing & refresh
Instagram wears creatives out fast. We test hooks and visuals continuously so performance doesn't quietly decay.
Local & D2C funnels
Store visits, appointment bookings or shop checkouts — the funnel is built for how your customers actually buy.
Honest performance reporting
Reach and engagement are means, not ends: we report cost per lead, per order and per store action — in plain language.
How we work
Brand & feed analysis
How does your brand look in the feed, what do competitors run, which visual codes does your niche reward?
Creative concept
Hooks, formats and a visual system for Reels, Stories and feed — planned as a testable series, not one-off ads.
Setup & tracking
Campaign structure in the Meta ads manager, pixel and Conversions API, shopping catalog where relevant.
Launch & format testing
Reels vs. Stories vs. feed, hook variants against each other — the platform data picks the winners within weeks.
Scale & keep fresh
Winning formats get budget and regular refreshes; retargeting picks up everyone who engaged but didn't buy.
Related services
Channels work best when they play together. These offerings pair naturally with this one.
Meta Ads
Facebook and Instagram campaigns built around clean tracking, creative testing and cost per lead.
Influencer Marketing
Credible reach through the right creators — from selection and briefing to measurable campaign results.
Social Media Advertising
Paid social across Meta, TikTok and more — one managed setup from creative to lead routing.
Transparent Instagram Ads pricing
One-off setup
€1,000
Monthly retainer
€2,000/month
Ad budget
€500–5,000+/month
Case studies
Our work
A selection of brands and businesses we build growth systems for.
Frequently asked questions
Both run through Meta's ads manager — the difference is strategy. Book Instagram Ads if your brand lives from visuals and your audience is under 45: creatives, formats and funnels are then built Instagram-first. Book Meta Ads if you want maximum reach across Facebook and Instagram with the system optimizing freely. We'll advise you honestly on which fits.
Turn scrolling into customers
Show us your brand and we'll sketch the Instagram-first funnel — creative direction, formats and budget. Transparent and with no obligation.
No spam. No commitments. Response within 24 hours.